Monthly Archive:: September 2010

Dogs Rule at Annual Surf Dog Contest

Screen shot 2010-09-13 at 8.08.47 PMZazou, Kiki, Schmoo and the Muttropolis team and I had a blast last weekend at the 5th annual Surf Dog Surf-A-Thon held at Del Mar Dog Beach in Southern California. Benefitting the Helen Woodward Animal Center, the event raises funds for orphaned animals at the Helen Woodward Animal Center and promotes responsible pet ownership.

This year, we enjoyed judging the hilarious Surfer Babe and Beach Bum Costume Contest alongside none other than Shorty from Animal Planet's Pit Boss and one of his darling Pit pups, Hercules

The contest featured countless creative costumes, but we all agreed that a slightly portly German Shorthair Pointer, nicknamed "Surfer Joe," deserved best in show for costume creativity and spirit! Our second favorite costume was terrier mix who had a darling Palm Tree sprouting from his haunches and a surfer riding his rump! Check out the gallery below for some of our other favorite moments from the event!

The Best in Surf Was….

None other than our favorite Extreme Sports Sporting dog, Abbie Girl, mastered this year's winning ride, clinching the title of "Best of Surf." Abbie really wowed the crowds with a particularly tricky move at the end of her ride – check out the video of her amazing move here> 

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Palm Tree Dog
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Ruffwear: Top Choice of Pro Surf Dogs


On Board
Keeping Surf Dogs Safe in the Swells

Considered the "world's largest dog surfing event" with attendance topping nearly 4,000 last year, the annual Dog Surf-a-thon benefitting the Helen Woodward Animal Center was last week  and I turned to my friend and surfing dog aficionado Michael Uy, owner of Abbie Girl the Extreme Sports Dog, (at right) to find out what gear he considers to best for keeping the longboarding Lhasa-ahpso's safe in the swells. 

"People have several reactions when they see Abbie surfing on her own at the beach," Michael tells The Daily Treat, "But what always surprises me is the interest in her life jacket (never mind the custom board she's riding!). Most people have never seen a doggie flotation device, more don't know what they're for, and nearly everyone wants to know where to get them." 

Why a Doggy Life Vest?

A doggy life vest is great for any dog that likes playing in water, whether it's shredding waves or paddling around in a lake. 

"For surf dogs like Abbie, a doggy life vest has the added job of protecting her in a wipeout," says Michael, "so we use a pretty serious vest. We've tried tons of vests since Abbie started surfing 2 years ago."


ruffwear float coat surfing dog
Top Five Reasons Michael Picks the Ruffwear Float Coat 

Of all the field testing he's conducted, Michael and Abbie have settled on the Ruffwear Float Coat and here are Michael's top five reasons:

1) It looks awesome. Everyone knows you only surf as good as you look! There are two styles, and each comes in a few colors. Yellow is the easiest to spot in the ocean, especially if you're going deep to impress the dog surfing judges! I even love these little velcro clasps that tie-off the excess straps once you've fitted the vest to your dog. There are also NO flaps to fold over, or things to tuck in, like many other vests. The Ruffwear looks sleek, compact, and clean.

2) They have the most float. Ruffwear Floatcoats are the "floatiest" vests we've tried, which means it's much easier for your dog to paddle around. And in a wipeout, these things keep Abbie from getting pushed under. Additionally, the clean design of the Ruffwear let's it cut through the water efficiently, which is great when your dog is trying to paddle out of a gnarly wave that's double-over-tail.

3) Bomb-proof. The Ruffwear vest is tough. The cordura fabric has some pretty serious stitching, and the straps go all the way around. The top part of the vest is reinforced so it distributes weight along the length of the vest, and also supports a rescue handle. A rescue handle lets you grab your dog to pull them out of a wave, or assist them up stairs out of the water. And believe me, we've used this, and you can count on it!

4) Geeky. The Ruffwear has this one geeky feature that I love – a light loop. It's a small loop on the back support that lets you attach a waterproof light to your dog. We've done some surfing at sunset, and having a light lets us sneak in a few more waves even at dusk. Totally geeky, but I just love the light loop.

From a training perspective, Michael especially likes doggy life vests because they're a good signal to your dog that you're going to play in the water. Abbie wears her whether they go swimming, surfing, paddle boarding, or boating. This way she knows she's going to be near or in water, and it makes her more comfortable in new situations. According to Michael, communicating with your dog this way establishes a trust that gets them motivated to try new things more than traditional obedience training.

Makes sense!

Starting at $49.95 you can find the Ruffwear Float Coat at Muttropolis.com

100 Cats Set Loose in IKEA

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Hey! Check Out The New FAAAHCK Over Here!

What happens when you let 100 housecats loose in an enormous IKEA superstore? One clue: Not one high-tailed it to the $4.99 meatball line or ball pit of hell. 

Why Housecats You Ask?

The experiment of releasing 100 cats into IKEA was the brainchild of Mother London, IKEA UK's ad agency. As part of their new advertising campaign for IKEA, they wanted to see how 100 cats would make themselves at home inside a superstore.The result is a stylistically beautiful one-minute ad that is nothing short of adoro! 

Feh Tarty, creative director of the ad tells the Guardian, "Cats know better than anything what makes them feel happy inside, they live their lives in pursuit of their own comfort. So we released a hundred cats in to the Ikea Wembley store, for real, to see where they went and what furniture made them happy."

Hats off to Mother London for the beautifully executed finished piece. Check out the video below for a fun look behind the experiment of IKEA UK's release of 100 house cats into its Wembley store. 

ps. I particularly enjoyed watching the cats investigate the LACK, MUCK, FAARFEGNUTGEN, BERGSBO and AAACK models – didn't you?

Cat Rides Train, Reunites with Owner Via Twitter

irish cat rides train Bright Lights, Lost Kitty

Lilou, a country cat with a hankering for the city lights was recently reunited with its owner after taking a trip to Dublin, Ireland on the DART – an Irish railway system.

Discovered by workers at the Pearse Street train station in Dublin, a quick-thinking DART employee, Iarnróid Éireann, sent out an appeal via Twitter seeking the owner of the cat. Éireann and other staff at the Pearse Street DART station kindly took care of the Lilou and used closed-circuit-tv footage to trace where she had begun her journey. Good thinking o' the Irish!

Luck o' The Irish Kitty

After the Twitter alert was sent out for the cat's owners, lucky Lilou was reunited with her owner Eric Bieci, who thanked everyone involved. Since Lilou technically dodged the railway fare, Lilou has been issued with a rail card (see above) for any future journeys she wishes to take. 

How's that for a crazy adventure kitty!?

[Via The Daily Treat on AnimalPlanet.com]

Merengue Dog Dazzles More Than Most DWTS Contestants


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Video: Dog Rocks It in Sparkly Satin Green Jumper, Dazzles Crowd 

The video of an amazingly talented and well-trained dog named Carrie, aka The Dancing Merengue Dog, is making the rounds today, and if you haven’t seen it, you are not going to believe how this dog can work a room (or in this case the parking lot) in a satin green sparkly jumper ensemble. The way she can move on the dance floor rivals most of the people we've seen on "Dancing With The Stars" in fact, I am going to come right out and say that her stage presence and cheery disposition make her more talented than a good number of the half-wits featured on the show.

Mad Merengue Skills

What I find especially amazing to me are the combination paw-to-hand spins under her partners arm and her ability to remember all those crazy steps – BACKWARDS! I only hope her little spine isn't strained too much from continually dancing around in that somewhat unnatural, upright position.

Do you suppose she and her dance partner get into dramatic and/or pissy arguments about who is working harder just like the folks on Dancing With The Stars? God only knows, but I do hope she gets the motherlode of treats and lots extra playtime for her incredible patience and focus.  What dance routine you suppose is next for Carrie? Single Ladies? Alejandro? California Grrls? 

Check Carrie out in action! [via The Daily Treat on Animal Planet]